USC Cinematic Arts

World building is a metaphor for a design and iteration process that creates and actualizes the story space in digital narrative media. It addresses the experience of creating new worlds for storytelling through an immersive creative practice. The workshop, in two parts, will include Alex McDowell, Habib Zargapour, Juan Diaz, and special guest Pixar animator and director Saschka Unseld. This will be a collaborative and experiential exploration to develop the practice of visual storytelling, using new inception and development processes to prototype, capture and manufacture the imagination within a single virtual production space. At the core of the world building workshop is the opportunity to reexamine the creative process itself, to discover and develop new ways of seeing, thinking, iterating and collaborating, as the basis of transmedia production.


  • Participant:
    Alex McDowell RDI
    Creative Director,; Professor, USC SCA; Director, World Building Media Lab, World Building Institute
  • Participant:
    Habib Zargarpour
    Creative Director, Microsoft Game Studios
  • Participant:
    Juan DiazB
    European Director World Building Institute; Creative Director Kosmology; Director, Writer, Narrative Designer
  • Participant:
    Saschka Unseld
    Animator, Director, Pixar