USC Cinematic Arts

Once denigrated as "meatspace," the physical world and the messy bodies that inhabit it continue to matter in the stories we tell, the ideas we engage and the relationships we form. While biological metaphors abound in our attempts to understand the rise of digital media, these obscure as much as they reveal, sometimes even diminishing our clarity on the impact of technology on social behavior and community structures. Similarly, our attempts to quantify the self and to create "bio-informatics" that measure, visualize, track and assess the body inspires enthusiasm and anxiety alike. Derived from the verb "informare" meaning "to give form to the mind,” information intersects with biology in compelling ways. The biology of fiction asks us to think about how to measure, test, visualize and empirically validate the methods and outcomes of fiction as a complement of the creative process.


  • Facilitator:
    Steve Anderson
    Associate Professor + Founding Director of the Ph.D. program in Media Arts + Practice USC School of Cinematic Arts, Author
  • Participant:
    Andy Merkin
    Producer for Special Projects and Transmedia at Mirada Studios
  • Participant:
    David Morin
    Chair, Joint Technology Subcommittee on Virtual Production Chair, Autodesk Film CTO Advisory Council
  • Participant:
    Nonny de la Pena
  • Participant:
    Raj Patel
    Principal, Arup - Acoustics, AV, Multimedia Designer
  • Participant:
    Sergei Gepshtein
    Scientist, Director of Collaboratory for Adaptive Sensory Technologies, Salk Institute for Biological Studies
  • Participant:
    Chris Defaria
    Executive Vice President, Digital Production, Warner Brothers
  • Participant:
    Michael C. Richey
  • Participant:
    Kate Hollenbach
  • Participant:
    Bill Hubbard
    Chief Information Architect, Boeing