USC Cinematic Arts

Video

Alex McDowell RDI is one of the most innovative production designers working in the film industry, with the impact of his ideas extending far beyond cinema. McDowell advocates an immersive design process that acknowledges the world-building role of design in narrative media. His work on Watchmen, Minority Report, Fight Club, and Charlie and the Chocolate Factory has set new standards for the integration of digital technology and traditional design.

As the co-creator and the driving force behind 5D: The Future of Immersive Design, which launched the first ever international conference on immersive story-based design and world-building across all narrative media and continues to explore and implement the future of immersive design, Alex has gathered a formidable army of high-level, cross platform, virtual and reality-based collaborators. This illustrious group of connected, recognized, awarded thinkers and do-ers bring unique perspectives and solutions to all facets of design in the narrative disciplines - in film, animation, theater, architecture, experience design, interactive media, visual arts, information architecture, web, and transmedia - for both professional and academic audiences.

Alex is a Visiting Artist at MIT Media Lab where he is currently designing a robotic opera Death and the Powers; he is also an adjunct professor in the USC School of Cinematic Arts where he teaches a prototype course in Immersive Moviemaking with scientist John Underkoffler.

Featuring

  • Panelist:
    Tali Krakowsky
    Director, Experience Designer, Founder Apologue Studio
  • Panelist:
    Alex McDowell RDI
    Creative Director, experimental.design; Professor, USC SCA; Director, World Building Media Lab, World Building Institute